Mr. Samy Yonis Chairman of Egypt Expo and convention Authority
Trade shows play a significant role in domestic and Foreign Trade. They serve as a major stimulus for improving and developing local products. Exhibitions offer show cases to the products and creat a challenging pool of competition on the local and international levels.
Trade shows are important economic platform, where companies meet to build business relationships and share experience. They provide opportunities for direct interaction with target customers, hence support marketing and increase sales.
The Cairo International Fair (CIF) is one of the important events organized by Egypt Expo and Convention Authority. The CIF hosts many Arab, African and Foreign Countries in addition to the local participation. CIF is pivotal chance for the Egyptian Products to Compete among the participating international products, it also offer the chance for Egyptian and Foreign businessmen to hold deals.
Seeking to develop the CIF, Egypt Expo and Convention Authority moved the Exhibition to “Cairo International Conference Centre” with the aim to create a new applicable image to our beloved Egypt. The exhibition will be held in Five equipped halls with an area of 16760 sq.m, In addition to an area of 1500 sq.m in the Chinese garden for the open-air display together with another 9000 sq.m in the parking area. EECA also provides transportation facilities for visitors from the underground metro station to the conference centre and also within the premises of the Exhibition.
On the Occasion of holding the 52nd round of Cairo International Fair – the largest event in the Middle East – I have the pleasure to welcome the exhibitors from all participating countries together with the national Companies, wishing them all success.